Traditional country music is changing

Traditional country music is once again in a state of flux. Willie’s Place on XM radio doesn’t update the XM/Sirius website. I’m told that Willie Nelson pulled his name from Carl’s Corner.

Dallas Wayne and Willie’s Place pages on Facebook are rarely updated. Satellite television provider DirecTv changed music providers, therefore DirecTv no longer carries XM/Sirius.

Statistics show that satellite radio only has less than five percent of market share. Facebook is under attack about privacy, and accounts are regularly hacked. Facebook has a reported 5 million accounts, but Facebook is just one of over 182 million websites. Rightfully so, The Country Classics is just one of over 182 million websites.

Youtube is now five years old. I mention that because YouTube is a powerful marketing tool. One problem with that statement is that most people don’t like the term “Marketing”. Many of those people underestimate or disregard the power of the internet as it relates to success. YouTube aggregators such as Vodpod and Video Surf have expanded beyond YouTube, while collecting videos from various sources. As a result, niches that cater to genres such as traditional country music are now popular.

On the local front – and I stategically placed this paragraph here for those who don’t read this far – one of the buildings here on Main Street in Windsor has collapsed due to lack of maintenance.

In the photo, our office building is the second from the right. The building on the far left is under stress. All that remains of one building, not shown, are the front and back walls after a collapse.

Located about seven doors down from our offices, it is important to note that almost all of these buildings are over 100 years old. A structural engineer has assessed the situation.

To the right of the collapsed building is a two-story building (far left in the photo), which is now under great stress and strain. Almost all old brick and mortar buildings share outside walls, while roof beams reinforce those walls. Unfortunately the roof leaked for many years on the collapsed building, and the beams caved in.

Beams holding the roof, and therefore subsequently holding the sidewalls of nearby buildings, have disintegrated and caved in.

Our town has decided to remove both buildings. In doing so other buildings may collapse. Although we are not immediately effected, I doubt that our old building can stand the strain. Effective immediately I must plan for relocation of almost 9,000 square feet of retail space and storage.

While traditional country music is in a state of flux, as supporters of the music we are too. For the next few weeks I will write about marketing, things that must be done, and paths to success. After that I’m afraid I will be writing from a home office for the safety of all involved.

It might not be fair to those who are employed or otherwise make a living here in Windsor. The thought that one person’s lack of proper maintenance now effects many others is a fact that must be accepted. Perhaps the situation can be blamed on lack of initiative by the town. Blame is not the objective, nor will we be part of such a childish game. I will simply balance the budget and decide what to do next. Retirement is an option.